Scholar maps how media works across text, image, and sound
A new framework explains how stories, images, and sounds blend together in modern communication—work that could help companies, educators, and policymakers design better digital content. The model, refined over 15 years, provides a unified way to understand how different media types interact and transform.
Originaltitel: Introduction
<p>In this introduction to Future Directions in Intermediality and Multimodality: Dialogues Inspired by Lars Elleström, Signe Kjaer Jensen and Matilda Davidsson provide an overview of Lars Elleström’s media- and communication model. The authors trace the developments from the original model developed in 2010 to the revised, and much more elaborate, version published in 2021, and give a summary of the entire revised version, including Elleström’s theories on media integration, media transformation, and communication. In addition to this, Jensen and Davidsson also touch on Elleström’s early career and his way into intermediality and explain some of the key interests and concepts of the broader fields of intermediality and multimodality, which inspired Elleström in his work.</p>