Memes spread extremist ideas faster than traditional politics during EU elections

A new study finds that meme-based content normalized far-right narratives across European social media during the 2024 parliament elections, reaching mainstream audiences who wouldn't engage with overt extremist material. For policy makers and platforms, the finding suggests that casual, humorous online content poses a greater electoral threat than traditional extremist propaganda.

Originaltitel: Everyday extremism: memes and the mainstreaming of extremist narratives around the 2024 European Parliament election