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Social Policy 4.0

How Swedish Radio Quietly Got Louder Over Two Decades

Researchers analyzing Swedish radio broadcasts from 1980 to 1998 found that volume levels surged dramatically, particularly on youth-oriented stations—an early signal of the global "loudness war" that would reshape audio production. The finding suggests that commercial pressure to capture listener attention through sheer loudness arrived in Nordic media earlier than previously documented, with implications for how broadcasters and regulators approach audio standards today.

Originaltitel: Speaking amplitudes: dynamical variation in Swedish radio broadcasting, 1980–1998

Abstrakt

<p>This study explores the dynamic variations in Swedish radio broadcasting from 1980 to 1998, focusing on amplitude. The analysis examines volume variations across the three main public service channels to identify patterns in music and speech. P3, the youth channel, shows a marked increase in amplitude, reflecting the influence of the global “loudness war.” P2, which focuses on classical and world music, reaches a plateau during the 1990s. P1, the spoken word channel, displays a complex pattern of rising and falling amplitudes, correlating with a reduction in music content. Additionally, the article demonstrates the methodological possibilities of signal processing in radio studies.</p>

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